2 Pizza Marketing
2 Pizza Marketing is a series of conversations with marketers working on small teams to create success, learn from failure, and stay sane. The stories you'll hear are relatable, honest, and packed with solutions to help anyone wading through the mess of marketing at an early-stage company.
Episodes launch weekly. Hosted by Melissa Moody (Previous Co-founder and CMO at Gated) and Ashley McGovern (Head of Content at Realync).
2 Pizza Marketing
Creating Standout Moments & Partnerships to Build Brand Affinity with Katrine Reddin (Commsor)
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2 Pizza Marketers
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Season 3
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Episode 24
A bar-setting leader in partnerships, sales, and content marketing - Katrine Reddin from Commsor sits down with host Melissa to explore some of the campaigns that you can't have missed in the last year - and topics including:
- How Hot Intros (at GTM 2023) was conceived and still remains the standard for how to do event booths well
- Understanding the challenges of events and how to stand out
- Where marketing ideas come from at Commsor
- The critical importance of partnerships at a small company
- The role of company vision in shaping marketing strategy and culture
- The stellar Secret Santa campaign in partnership with Sendoso
- ... and the secret marvelous mess related to the much-coveted Commsor purple hoodie sweatshirt!
Mentioned in the episode:
- Katrine's profile on LinkedIn: https://www.linkedin.com/in/katrine-reddin/
- Commsor: www.commsor.com
- Ashley and Katrine's Infinite Revenue Playlist Podcast: https://www.linkedin.com/company/ashley-katrine-s-infinite-revenue-playlist/
- Sendoso: www.sendoso.com
- Grove Cookie Company: www.grovecookiecompany.com/
Learn more about Nut Tree: https://nuttr.ee/